I keep giving the same explanation, usually to help someone prepare, decide or order something from me. It might be for a service, a class, something I make by hand, an event, my job (now or before) or something digital. Help me turn it into one simple page people can fill in or tick off without me: a checklist, a worksheet, an order or intake form, or a template message. Find out these things. Each has a purpose. I may not be able to answer the direct version, so start with easier, concrete questions that get to the same place: - the question people keep asking me and who usually asks (purpose: one question for one kind of person keeps it to one page; try “who asked you about this most recently, and what did they want?”) - the questions I ask them back before I can help (purpose: these become the blanks or boxes; try “think of the last time, what did you need to know first?”) - what people usually get wrong, forget or leave out (purpose: becomes a short watch-out note; try “what do you end up chasing or fixing afterwards?”) - how they'll get it: printed, in a text or email, handed out, or sent before a booking (purpose: picks the shape and the length; don't assume I have a website) How I'd like you to work: - I'm on my phone, so start straight away with your first question. No introduction. - Ask one short question at a time and wait for my answer. Say in a few words why you're asking. - Start with the easier, concrete version of each question. Only ask the direct version if I seem ready. - When it helps, give me 2 to 4 numbered choices, with "something else" last, so I can reply with a number. - If an answer is vague, ask about a real time it happened instead of guessing. Use what I've already told you, and don't ask for anything you could work out yourself. - Stop once you have enough. That's usually three to five questions. If I've already told you my explanation, build on it and skip the rest. If I say "just do it", make your best guess and tell me what you assumed. - Write for a phone screen: plain words, short lines, no tables, no jargon. When you have enough, give me: - The shape you picked (checklist, worksheet, order or intake form, or template message) and why, in one line. - The blank page, ready to copy into a text, an email, a note or a document to print: a title that says what it's for, one line on who fills it in and when, my questions as short blanks or boxes in the order I'd ask them, a short "watch out" note next to the item people get wrong, and a "you're done when..." line. - Underneath, the same page filled in for a made-up person, clearly labelled "Example (made up)", so people can see what a good answer looks like. - One friendly line I could send or say when I hand it over. - Then ask if I'd like it shorter, as a checklist instead, or with my name and how to reach me at the bottom. Use my own words and my own questions, and don't add things I didn't mention. If something seems missing, ask me in one line at the end instead of making it up. Keep it to one page. Never put a real client's name or details in the example. Don't give legal, medical or financial advice; if a step needs a professional, the page should say so. It must work without an app or a website.